Employer Attractiveness Survey
With the Employer Attractiveness Survey, we measure what makes employees find your organization attractive. But also where there is work to be done. Now and in the future.
In what aspects should you start making a difference? You can have all sorts of preconceived ideas about that. Or you can rely on ambiguous benchmarks. But the only ones who can really tell you are the people in your own organization.
What do your employees really care about?
To measure is to know. But you must first know what and how to measure. In short: what questions to ask with your employee survey to collect real, reliable data. Here again, behavioral science is at our service.
We have developed the scientifically based Employer Attractiveness Survey for just that purpose. This survey investigates which dimensions within the specific context of your organization determine the attractiveness of your organization as an employer.
Some sample dimensions from this survey
Attractiveness of the employer
Growth and development opportunities
Psychological safety
Innovation
Degree of inclusion
Attention to vitality
Employment
Actual sustainable choices
Customize your survey
Many of the dimensions that influence your attractiveness as an employer are known from science. But there are unique factors at play in every organization, so we always work together to see which 10 to 12 dimensions we measure in your particular one.
We are a data-driven research firm. This makes it possible to gain additional insights from pre-existing, proprietary data on employee retention and absenteeism, for example.
It is also possible to add open-ended questions to our surveys, we analyze the answers based on AI-driven sentiment analysis and usually provide a valuable addition to the findings and conclusions.
What to expect.
Here’s what you can expect when we execute a Do Better Scan:
Flawless survey operation
We provide a smooth and service-oriented online survey, in a way where you don’t have to worry about anything.
Benchmarks
Find out how the survey outcome within your organization compares to outcomes at other organizations.
Crystal clear reports
You get crystal clear and fine-grained insight into metrics and drivers in a simple and easy-to-read dashboard.
Concrete follow-up advice
The reports indicate themes on which deepening and follow-up actions are desired.
